000 00582nam a2200205Ia 4500
999 _c25850
_d25850
005 20230314152851.0
008 201016b ||||| |||| 00| 0 eng d
020 _a538195207
041 _aEN
082 _a658.802
_bMAR
_223
100 _aO'dell, William F.
_eetal
245 _aMarketing decision making
_b: Analytic framework and cases
_c/ William F. O'Dell... [et.al.]
250 _a3rd ed.
260 _aCincinnati
_bSouth-Western Pub. Co.
_c1984
300 _avi, 461 p.
500 _aIncludes index.
509 _aNS
650 _aMarketing-decision making
942 _cS