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999 _c25872
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020 _a471407097
082 _a658.8
_bHOL
_223
100 _aHOLLOWAY, Robert J.
100 _aHancock, Robert S.
245 _aMarketing in a changing environment
_c/[by] Robert J.Holloway, Robert S.Hancock
250 _a2nd ed.
260 _aNew York
_bJohn Wiley
_c1973
300 _axv, 716 p.-
440 _aWiley marketing series
500 _aIncludes references and index.
650 _aMarketing management
942 _cS