000 | 00588nam a2200193Ia 4500 | ||
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999 |
_c25896 _d25896 |
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005 | 20211221131607.0 | ||
008 | 180712s9999 xx 000 0 und d | ||
020 | _a0-201-63366-3 | ||
082 |
_a658.8 _bKOT _223 |
||
100 | _aKOTLER, Philip. | ||
100 | _aSaunders, David M. | ||
245 |
_aMarketing management / _c[by[ William J.Latzko, David M.Saunders |
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260 |
_aLondon _bPrentice Hall _c2000 |
||
300 | _axxxii, 718 p.- | ||
440 | _aPrentice Hall international series in marketing | ||
500 | _aIncludes bibliography and index. | ||
650 | _aMarketing management | ||
942 | _cR |