| 000 | 00522nam a2200193Ia 4500 | ||
|---|---|---|---|
| 999 |
_c25904 _d25904 |
||
| 005 | 20220523114345.0 | ||
| 008 | 180712s9999 xx 000 0 und d | ||
| 020 | _a135580242 | ||
| 041 | _aEN | ||
| 082 |
_a658.8 _bKOT _223 |
||
| 100 |
_aKOTLER, Philip _eaut |
||
| 245 |
_aMarketing management: analysis, planning and control _c/[by] Philip Kotler |
||
| 250 | _a5th ed. | ||
| 260 |
_aLondon _bPrentice-Hall _c1984 |
||
| 300 | _axxi, 794 p. | ||
| 500 | _aIncludes index. | ||
| 650 | _aMarketing management | ||
| 942 | _cS | ||