000 00432nam a2200157Ia 4500
008 180712s9999 xx 000 0 und d
020 _a132435101
082 _a658.8
_bKOT
100 _aKOTLER, Philip
245 _aMarketing management: analysis, planning, implememntation and control
250 _a9th ed.
260 _aNew Jersey
_bPrentice Hall
_c1997
300 _axl, 789 p.
650 _aMarketing-Management
942 _cS
999 _c25907
_d25907