000			00428nam a2200157Ia 4500
008			180712s9999 xx 000 0 und d
020			_a135562678
082			_a658.8 _bKOT
100			_aKOTLER, Philip
245			_aMarketing management: analysis, planning, implementation and control
250			_a6th ed.
260			_aMexico _bPrentice-hall _c1988
300			_axxi, 776 p.
650			_aMarketing management
942			_cS
999			_c25908 _d25908