000 00493nam a2200193Ia 4500
999 _c25954
_d25954
005 20190809114438.0
008 180712s9999 xx 000 0 und d
020 _a415067596
041 _aEN
082 _a658.83
_bKEN
_223
100 _aKent, Raymond A.
245 _aMarketing research in action
260 _aLondon
_bRoutledge
_c1993
300 _axv, 367 p.
500 _aInclude Index, Appendix, Glossary, References
509 _aNS
650 _aMarketing research
942 _cS