| 000 | 00472nam a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 180712s9999 xx 000 0 und d | ||
| 020 | _a71116745 | ||
| 082 |
_a658.8 _bMAR |
||
| 100 | _aWalker, Orvile C. Jr. [et al] | ||
| 245 | _aMarketing strategy: a decision-focused approach | ||
| 250 | _a5th ed. | ||
| 260 |
_aBoston _bMcGraw-Hill / Irwin _c2006 |
||
| 300 | _axx, 346 p.- | ||
| 440 | _aMcGraw-Hill / Irwin serews in marketing | ||
| 650 | _aMarketing | ||
| 942 | _cR | ||
| 999 |
_c25980 _d25980 |
||