| 000 | 00567nam a2200205Ia 4500 | ||
|---|---|---|---|
| 999 |
_c26003 _d26003 |
||
| 005 | 20220517142324.0 | ||
| 008 | 180712s9999 xx 000 0 und d | ||
| 020 | _a395357098 | ||
| 041 | _aEN | ||
| 082 |
_a658.8 _bPRI _223 |
||
| 100 |
_aPRIDE, William M. _eaut |
||
| 100 |
_aFerrell, O.C. _eaut |
||
| 245 |
_aMarketing: basic concepts and decisions _c/[by] William M.Pride, O.C.Ferrell |
||
| 250 | _a4th ed. | ||
| 260 |
_aBoston _bHoughton Mifflin _c1985 |
||
| 300 | _axxix, 752 p. | ||
| 500 | _aIncludes index. | ||
| 650 | _aMarketing management | ||
| 942 | _cS | ||