000 00427nam a2200157Ia 4500
008 180712s9999 xx 000 0 und d
020 _a70067570
082 _a658.8
_bBOW
100 _aBOWERSOX, Donald J.
245 _aStrategic marketing channel management
260 _aNew York
_bMcGraw-Hill
_c1992
300 _axix, 488 p.-
440 _aMcGraw-Hill series in marketing
650 _aMarketing management
942 _cS
999 _c38683
_d38683