000 | 00556nam a2200181Ia 4500 | ||
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999 |
_c38690 _d38690 |
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005 | 20221229101337.0 | ||
008 | 180712s9999 xx 000 0 und d | ||
020 | _a8176491306 | ||
082 |
_a658 _bCHA _223 |
||
100 | _aChartered Indtitute of Marketing | ||
245 |
_aStrategic marketing managemet 1999-2000: planning and control, analysis and deci _c/ Paul Fifield, Colin Gillgan |
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260 |
_aNew Delhi _bViva Books _c1999 |
||
300 | _axviii, 326 p. | ||
500 | _a Includes appendix and index. | ||
509 | _aNS | ||
650 | _aManagement | ||
942 | _cPR |