000 00567nam a2200205Ia 4500
999 _c40052
_d40052
005 20221109144252.0
008 221109b ||||| |||| 00| 0 eng d
020 _a9780130957016
041 _aEN
082 _a659.13
_bCAP
_223
100 _aCaples, John
245 _aTested advertising methods /
_cJohn Caples; revised by Fred E.Hahn; foreword by David Ogilvy
250 _a5th ed.
260 _aNew Jersey
_bPearson
_c1997
300 _axxvi, 278 p.
509 _aNS
650 _aAdvertising- methods
700 _9143494
_aHahn, Fred E.
_eedt
942 _cR