000 00407nam a2200157Ia 4500
008 180712s9999 xx 000 0 und d
020 _a850131030
082 _a658.8
_bDAR
100 _aRiso, Ovid., ed.
245 _aTHE DARTNELL Sales promotion handbook
250 _a7th ed.
260 _aChicago
_bThe Dartnell corporation
_c1979
300 _a1208 p.
650 _aMarketing-management
942 _cS
999 _c41522
_d41522