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| 999 |
_c42272 _d42272 |
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| 005 | 20211220100446.0 | ||
| 008 | 180712s9999 xx 000 0 und d | ||
| 020 | _a8176490792 | ||
| 082 |
_a658.8 _bWIL _223 |
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| 100 | _aWILMSHURST, John | ||
| 245 | 4 |
_aThe fundamentals and practice of marketing / _c[by] John Wilmshurst |
|
| 250 | _a3rd ed. | ||
| 260 |
_aNew Delhi _bViva books _c1999 |
||
| 300 | _a324 p.- | ||
| 440 | _aBH the marketing series | ||
| 500 | _aIncludes index. | ||
| 650 | _aMarketing management | ||
| 942 | _cS | ||