000 00481nam a2200181Ia 4500
999 _c44517
_d44517
005 20190807090734.0
008 190807b ||||| |||| 00| 0 eng d
020 _a273613790
041 _aEN
082 _a658.827
_bCRA
_223
100 _aCrainer, Stuart
245 4 _aThe real power of brands: making brands work for competitive advantage
260 _aLondon
_bPitman
_c1995
300 _aviii, 214 p.
500 _aInclude Index, Bibliography
509 _aNS
942 _cS