000 | 00414nam a2200145Ia 4500 | ||
---|---|---|---|
008 | 180710s9999 xx 000 0 und d | ||
020 | _a235900 | ||
082 |
_a658.802 _bGOE |
||
100 | _aGoetsch, Hol | ||
245 | _aDeveloping, implementing, & managing an effective marketing plan | ||
260 |
_aChicago _bAmerican Marketing Association _c1993 |
||
300 | _axv, 249 p. | ||
650 | _aMarketing - Planning | ||
942 | _cS | ||
999 |
_c61130 _d61130 |