000 | 00552nam a2200193Ia 4500 | ||
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999 |
_c9993 _d9993 |
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005 | 20211222093432.0 | ||
008 | 180712s9999 xx 000 0 und d | ||
020 | _a30885183 | ||
082 |
_a658.8 _bBOO _223 |
||
100 | _aBOONE, Louis E. | ||
100 | _aKurtz,David L. | ||
245 |
_aContemporary Marketing _c/[by] Louis E. Boone., David L.Kurtz |
||
260 |
_aHinsdale _bDryden press _c1974 |
||
300 | _axviii, 491 p. - | ||
440 | _aDryden press marketing series | ||
500 | _aIncludes glossary & index. | ||
650 | _aMarketing management | ||
942 | _cS |