PERREAULT, William .D., Jr.
Essentials of marketing: a global managerial approach - 8th ed. - Boston Irwin/McGraw-Hill 2000 - xxviii, 592 p.+CD-ROM.- - Irwin/McGraw-Hill series in marketing .
72894822 0072297085 [CD]
Marketing management
658.8 / PER
Essentials of marketing: a global managerial approach - 8th ed. - Boston Irwin/McGraw-Hill 2000 - xxviii, 592 p.+CD-ROM.- - Irwin/McGraw-Hill series in marketing .
72894822 0072297085 [CD]
Marketing management
658.8 / PER