KOTLER, Philip
Principle of marketing / [by] Philip Kotler - 3rd ed. - London Prentice Hall 1986 - xxiv, 774 p.
Includes appendixes, glossary and index.
137018304
Marketing management
658.8 / KOT
Principle of marketing / [by] Philip Kotler - 3rd ed. - London Prentice Hall 1986 - xxiv, 774 p.
Includes appendixes, glossary and index.
137018304
Marketing management
658.8 / KOT