Strategic marketing planning
By: Gilligan, Colin | Wilson, Richard M.S.
Publisher: Oxon Routledge/ Taylor & Francis Group 2012Edition: 2nd ed.Description: x, 552 p.ISBN: 9781856176170.Subject(s): Marketing managementDDC classification: 658.8Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books in Reference (R) | Management and Commerce Science & Technology | R | 658.8 GIL (Browse shelf) | Available | 274779 |
Includes bibliographical references and index.
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