Marketing [by] David L.Kurtz, Louis E.Boone
By: KURTZ, David L | BOONE, Louis E.
Series: Dryden press series in marketing. Publisher: Chicago Dryden press 1981Description: xxv, 685 p.-.ISBN: 30574315.Subject(s): Marketing managementDDC classification: 658.8Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books in Stacks (S) | Management and Commerce Science & Technology | S | 658.8 KUR (Browse shelf) | Available | 87417 |
Includes appendixes, glossary and index
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