Marketing management: analysis, planning, and control /[by] Philip Kotler
By: KOTLER, Philip.
Publisher: USA Prentice-Hall 1980Edition: 4th ed.Description: 722 p.ISBN: 876920539.Subject(s): Marketing managementDDC classification: 658.8Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books in Reference (R) | Management and Commerce Science & Technology | R | 658.8 KOT (Browse shelf) | Available | 71430 | |
Books in Reference (R) | Management and Commerce Science & Technology | R | 658.8 KOT (Browse shelf) | Available | 135053 |
Browsing Management and Commerce Shelves , Shelving location: Science & Technology , Collection code: R Close shelf browser
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658.8 KOT Marketing management | 658.8 KOT Marketing management | 658.8 KOT Marketing management: analysis, planning and control | 658.8 KOT Marketing management: analysis, planning, and control | 658.8 KOT Marketing management: analysis, planning, implementation, and control | 658.8 KOT Principles of marketing / | 658.8 KOT Principles of Marketing / |
Includes index.
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