Consumers / [by] Eric Arnold, Linda Price, George Zinkham
By: ARNOLD, Eric | Price, Linda | Zinkham, George.
Series: McGraw-hill/Irwin series in marketing. Publisher: Boston McGraw - Hill 2002Description: xviii, 750 p.-.ISBN: 256133603.Subject(s): Consumer psychologyDDC classification: 658.8342Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books in Stacks (S) | Main Library Science & Technology | S | 658.8342 ARN (Browse shelf) | Available | 150823 | |
Books in Stacks (S) | Management and Commerce Science & Technology | S | 658.8342 ARN (Browse shelf) | Available | 159835 | |
Books in Stacks (S) | Management and Commerce Science & Technology | S | 658.8342 ARN (Browse shelf) | Available | 150669 |
Browsing Main Library Shelves , Shelving location: Science & Technology , Collection code: S Close shelf browser
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658.83 WEI Marketing research | 658.83 ZIK Essentials of marketing research / | 658.834 LIN Consumer behavior / | 658.8342 ARN Consumers / | 658.8342 LOU Consumer behavior: concepts and applications | 658.8342 PET Consumer Behavior and Marketing Strategy / | 658.84 KUM International marketing research / |
Includes index.
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