Making niche marketing work: how to grow bigger by acting smaller
By: Linneman, Robert E.
Publisher: New York McGraw-Hill 1991Description: xii, 260 p.ISBN: 70379548.Subject(s): Market segmentationDDC classification: 658.802Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books in Stacks (S) | Management and Commerce Science & Technology | S | 658.802 LIN (Browse shelf) | Available | 235236 |
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