Advertising management / Rajeev Batra,John G.Myers, David A.Aker
By: BATRA, Rajeev | Myres, John, G
| Aaker, David, A.
Publisher: New Delhi Pearson education 2004Edition: 5th ed.Description: xiii,754 p.ISBN: 8178087359.Subject(s): AdvertisingDDC classification: 659.1
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books in Reference (R)
|
Management and Commerce Science & Technology | R | 659.1 BAT (Browse shelf) | Available | 153177 |
Includes index.
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